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A clear path for SMS marketing growth.

Just under one-third of marketing executives in a recent research study say they’re using SMS marketing strategies in their business. Translation: Businesses that invest in SMS have a clear path to a competitive advantage when they choose to connect 1:1 with their subscribers on smartphones. At Txtwire, we’re always happy to suggest tools and solutions for reaching valuable prospects and existing fans.

Four best practices for SMS marketing.

If you’re new to SMS marketing, you’ll want to read this article. It addresses things you should always (and never) do when building a base of subscribers.

Stop illegal poaching with a simple text message.

A new resource in Michigan enables people who spot illegal poaching to alert the state’s department of natural resources. Here’s how it works.

For companies seeking to do business in China, SMS is a critical key to access.

For companies seeking business in China, SMS is a critical key to access. Here’s why text messages work so well in the most populous country on Earth.

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Use SMS to boost customer fitness this spring

Whether you manage a fitness center or specialize in nutritional supplements, you recognize the importance of staying healthy and exercising. Some of your customers are spending less time on the treadmill and more time hitting the pavement outdoor as they prepare for 5Ks, marathons and mountain-climbing trips. This transition presents you with a fantastic opportunity to connect with these customers on a regular basis. One of the best ways to make that connection in an unobtrusive way is through...

Just in time for spring: Plant sales are blooming with SMS.

Text messages are paving the way to new sales of plants and related products at nurseries, home-improvement stores and more, the magazine Nursery Management reports. Consider some of these SMS tips as you build your own organization.

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Your customers all have smartphones. Here’s what you’re going to do about it.

More of your customers have smartphones now than ever before. Craft SMS marketing messages that will get them energized to do business with you.

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