Polling is a standard method of measuring opinions or votes. It can be used in classrooms, work meetings, political campaigns, and even contests. Polling has the power to tell you a lot of information; how well a politician is doing against an opponent, audience demographics for a speaker, and even opinions on hot topics. Many students have been in a classroom where a teacher or professor asked a polling question, and then counted hands. While this traditional method works, Txtwire offers a...

SMS marketing is a versatile tool for any industry, one that could start getting a bad name if businesses are ignoring the customer’s right to privacy. Businesses can also make a mistake by skipping necessary steps of getting proper permission from their subscribers. This brief post will help to explain the importance of each issue. Permission Federal law (TCPA) requires that you receive “prior express written consent” from any customer that you send a message to. You also need to...

Using all of the mobile marketing strategies in the world wouldn’t be effective unless you have a properly timed SMS blast. Implementing your mobile marketing campaign using the right tools, with the right timing, is much easier than you think. Why does timing matter? It is extremely important to pay attention to the timing of your SMS marketing campaign. Sending a lunch special, for example, after the lunch rush, won’t be of any use to you or your customers. You want your message...