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Is GDPR coming to America?

The California Consumer Privacy bill, often compared to Europe’s General Data Protection Regulations, is moving closer to becoming a real law. It could change the way businesses collect and use personal data. Learn more about it.

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Beware of text message scam offering refunds

Police are warning consumers about a text message that says you are entitled to a refund from your mobile carrier, then prompts you to follow a link. It then asks you to provide personal information that can be used for identity theft.

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Inspiration from Gretzky

“You miss 100% of the shots you don’t take.” ~Wayne Gretzky

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How can you engage with customers? Text them a question

The key to gaining new customers and to keep them coming back is to engage with them on a personal level. The best way to start to do that is to ask a question. It doesn’t have to be a complex question — in fact, shorter, simpler and easier are much better. The best method for asking is to take advantage of the communications medium customers take with them everywhere they go: their smart phones. Questions to ask by text While there are some questions that you can ask almost any time, a...
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Retailers missing the mobile mark

#MobileShopping: Brands and retailers are using social media, online tools and text messaging in new and innovative ways. Even so, they’re missing the mark as far as consumers are concerned, according to a new study.

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June: The birth of baseball

Ah, baseball in the summer! Nothing beats a good game with family and friends, a hot dog and a warm summer night. We definitely needed a mental break today to dream about all that summer fun!

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British police text fugitives — and it works

In Sussex, in the U.K., police are finding great success in getting people with outstanding warrants to turn themselves in: they send a text message.

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