SMS Marketing: Death by Elephants and Money for Charities – The Friday Five
Welcome to “the Friday Five,” our bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice.
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SMS alerts cut deaths caused by elephants in rural India
Business Insider
The first entry for the week is a Business Insider post from Paris-based international news organization Agence France-Presse. In what is somewhat of a departure from the...
When Push Comes to Shove: App Notifications or Text Messaging? – The Friday Five
It’s that time again! Welcome to another installment of “the Friday Five,” a bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice. This week we’re focusing on calls-to-action, beacons, and...chocolate? Yes, you read that right. Check it all out after the jump!
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6 Benefits of SMS Marketing
Becky Hesilridge
The first entry on our...
Millennials and Texting, Messaging Campaigns, and Mobile Hospitality – The Friday Five
Here we go again! Welcome to another installment of “the Friday Five,” a bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice. This week’s offerings give you a little bit of everything: a campaign guide, an infographic, some use cases, and an update on mobile trends. So, what are you waiting for? Check it out!
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6 Steps to Create a...
Text Messaging and Mobile Apps Have Their Tiff – The Friday Five
Welcome to another installment of “the Friday Five,” a bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice. This week we’re featuring articles that cover everything from customer support to SMS superiority over mobile apps. And here. we. go!
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Why SMS Is the New Channel for Customer Support
Mathilde Colin
The first entry for this...
Medical Screenings, Mobile Apps, and More Predictions – The Friday Five
What do annual marketing predictions, medical uses for SMS, and the uphill battle for mobile apps have in common? Well, for one, they’re all a part of this week’s installment of “the Friday Five,” a bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice! So, let’s get to it:
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Here's What 8 Digital Execs Predict for Mobile in...
2015 Mobile Predictions, SMS in Science, and Drip Campaigns – The Friday Five
Welcome to our first 2015 installment of “the Friday Five,” a bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice.
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R U Ok? Mobile Phones Monitor Vaccine Response
Timothy Oliver
Our first entry for the week is a news article from Science Network contributor Timothy Oliver. It details a very unique application for SMS: a real-time...
Mobile Compliance, Brand Interactions through SMS, and Messaging Strategies – The Friday Five
Welcome to “the Friday Five,” our new bi-monthly feature that highlights articles from around the web to give readers insight into the inner workings of the SMS industry and offer mobile marketers valuable information and helpful advice.
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Mobile Marketing: What the new SMS rules mean for marketers
Marguerite McNeal
In the wake of a revision made to the TCPA in October of 2013, New School Marketing blog writer Marguerite McNeal composed this brief but helpful guide for...
Text Message Marketing Advice – The Friday Five
Intro to The Friday Five:
Every other Friday we plan to highlight five online articles, videos, or posts that pertain to a specific topic. The articles themselves will usually relate to the SMS industry or mobile marketing. But really, any other piece that we feel provides information that is important, relevant, and helpful is up for grabs.
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What Everybody Ought To Know About Text Message Marketing
Greg Hickman
Over at Mobile Mixed, SMS guru Greg Hickman offers mobile...