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Canadian fintech company makes app for charitable donations

Canada-based Mylo Financial Technologies has launched Round Up to Give, an app that allows users who make payments from their mobile devices to round up their purchases to the next dollar, and donate the “spare change” to a charity of their choice.

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Make text messaging part of your communications strategy

From website to email to newsletter, text messaging is just one way your market interacts with your organization. Make it an integral part of your overall marketing communications strategy.

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Apple iPhone X sales burst expectations

Business analysts predicted the new iPhone would not sell in huge numbers. But Apple reported a 3% increase in iPhone sales in the second quarter of 2018 over the same period a year ago: 52.2 million units, with the new phone being the most popular model.

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“I have long believed that sacrifice is the pinnacle of patriotism.” — Bob Riley

A stirring tribute as we celebrate Memorial Day.

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Collecting personal data? Stay on the right side of the law

The Cambridge Analytica controversy has raised a lot of questions about collecting and using personal information for business purposes. Companies, clubs, churches and other organizations that use text messaging as part of their communications strategy routinely collect information from customers as well as prospects. Mobile numbers, names and sales records are just the tip of the iceberg. A new law in the European Union called the General Data Protection Regulation (GDPR) will affect...
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