Six tips for a successful SMS marketing campaign
70% of SMS messages are opened within 60 minutes. Learn these and other facts to optimize your SMS marketing campaign.
How to format your SMS text for maximum impact
Do you know the impact of UPPER CASE vs lower case in text messaging? Make it work for you.
Coach uses SMS to help baseball team pivot toward success.
A baseball coach’s simple text-message to his team provided the launching pad for an incredible season. Here’s how he did it.
Segment your market to optimize messaging
Not all your customers are the same, and they don’t all share the same interests, affinities or preferences. Market segmentation is key to helping you understand what will make your message campaign successful.
Txtwire’s Dashboard allows you to view and track message response trends. You can then use this to customize and deliver more effective messages to each market segment.
Targeted messaging
Financial advisors know that their clients’ needs and priorities change with each major life...
The SMS interview.
Young professionals are immersed in text messages. This startup has built a job-interviewing platform based on the trend. At least one HR expert argues it’s a good way to reduce bias in the hiring process.
Autopilot options.
Did you know? You can set up auto-responses to SMS messages on your Android phone. Here are a few simple tactics for managing your messaging.